Your shop is leaking revenue you can't see. We make it visible in about 45 minutes.
The median $1–10M residential service shop bleeds $23K–$120K/yr across six revenue leaks that never land in QuickBooks. This is the argument for why FieldStack exists and what we built to plug them.
Most service shops aren't losing to better operators. They're losing to infrastructure the owner can't see.
The phone rings, the call dies in voicemail. An $8,400 condenser estimate goes out Tuesday and by Friday the homeowner has booked the shop that called back first. Last year's service customers don't come back for the spring tune-up because nobody asked them to. Five hundred cold quotes sit in the CRM, gathering dust.
None of this lands in QuickBooks. None of this shows up on the P&L. It's real money — six figures a year in most $1–10M shops — and it's invisible to the operator running the business.
FieldStack exists to make that money visible, put a defensible dollar figure on each leak, and run the AI agents that plug them.
Six leak categories. Every $1–10M shop carries some version of all six.
The diagnostic puts a defensible dollar number on each — built from your inputs, the trade medians for your vertical, and confidence-weighted formulas. The full math, sources, and citations are on /methodology.
After-hours calls die unanswered. Crew is on a job and the phone rings out. Voicemails never get returned in time. Every missed call is a lead someone else booked.
Most visitors hit your site and bounce. A passive contact form captures 1-3% of them. An interactive chatbot trained on your services, area, and pricing captures 8-15% — the same traffic, four-to-five times the leads.
The web-form submission goes 30+ minutes without a reply. By the time someone gets back to the lead, they've booked the next shop. Under 5 minutes converts ~9x better than 30 minutes.
Quotes go out. Three days pass. Customer goes with whoever called back first. Your CRM has 200 cold estimates worth real money sitting untouched.
Happy customers never get asked. Your Google rank slides. New leads pick the shop with 400 reviews instead of yours with 38. Reputation compounds — for or against you.
Last year's customers don't come back. No reactivation system. Five years of customer data sitting in your CRM with no engine pulling them back. Money on the shelf, gathering dust.
The unit economics of plugging these leaks finally make sense.
Five years ago, the only way to answer every after-hours call, chase every cold estimate, and mine last year's customer list was to hire a small team and tolerate the payroll. The math rarely worked for a six-truck shop.
Today, an AI voice agent answers in under one ring, qualifies the lead in three questions, and hands the booking to your dispatcher in under sixty seconds — for a flat monthly fee that's less than a fraction of one CSR.
That's the part most operators haven't fully internalized yet. The leaks didn't get worse. The cost of plugging them collapsed.
Six purpose-built AI agents. Infrastructure, not a software subscription.
Each agent maps to one leak. Each is calibrated for the trade vocabulary (HVAC isn't plumbing isn't roofing). Each installs alongside your existing setup — nothing gets ripped out. Setup plus monthly, published prices, cancel anytime with 30 days notice.
- 01 · Agent$2,500 + $349/mo
Receptionist
A 24/7 AI voice agent that answers every inbound call, qualifies the lead, and routes the booking to dispatch.
- 02 · Agent$1,500 + $229/mo
Review Automation
Sentiment-routed review requests after every job. Negative feedback handled privately before it lands publicly.
- 03 · Agent$1,800 + $279/mo
Quote Follow-Up
Multi-touch SMS, email, and voice follow-up on every cold estimate, with intent classification on each reply.
- 04 · Agent$1,800 + $239/mo
Dormant Reactivation
Monthly batch mining of your CRM for dormant customers, scored by reactivation likelihood and worked through personalized win-back sequences.
- 05 · Agent$1,700 + $259/mo
Website Chatbot
A site-embedded AI assistant trained on your services, area, and FAQs that books appointments directly — not a generic ChatGPT widget.
- 06 · Agent$1,300 + $229/mo
Web Form Activation
Sub-30-second SMS reply to every web-form submission — speed-to-lead instead of next-day response.
Bundled tiers (Reception Plan, Lead Stack, Revenue Recovery, Command) stack the agents at a discount and ship on /pricing. Annual prepay saves an additional 5–15% depending on stack size. Every agent ships with two written guarantees — the Activity Promise and the Setup Credit — measured from the agent's own logs, not your P&L.
We built the backend. We tune the voice. We wire the dispatcher handoff. Nothing here is a generic ChatGPT wrapper or a white-labeled CRM. That's the whole difference.
Diagnostic first. Recommendation second. Pitch last, if at all.
The diagnostic is a forty-five-minute, twelve-section self-paced assessment. Save and resume any section by email. No card. No sales call required. You walk away with a 25–30 page operator report that breaks down every leak in your shop with the math behind it — plus a Business Health scorecard, an acquisition readiness package, and an AI Site Audit if you give us a URL.
Most owners pay $7K–$22K of consulting work to get the equivalent. We ship it free because the agents do the closing, not the diagnostic. If the report shows real leaks and you want help plugging them, we quote the install. You decide. If your shop isn't a fit, we say so on the call and point you somewhere better.
Run the free diagnostic
Twelve sections, ~45 minutes. Save and resume. Every formula and source is published on /methodology.
Get the leak math
Defensible dollar number on each of the six leaks in your shop, with confidence flags and recommended agents.
Install in ~14 days per agent
Kickoff, voice tuning, dispatcher handoff. First agent live and recovering revenue inside two weeks.
We'd rather you walk than oversell.
The agents are calibrated for residential service businesses between roughly $1M and $10M in revenue. Receptionist runs at any size; multi-agent bundles fit best at $1M+. If you're outside the band, we'll tell you on the call.
- [—]Commercial-only shops with no residential book of work
- [—]Trades outside the 12 we calibrate for (HVAC, plumbing, roofing, electrical, landscaping, pest, pressure washing, windows, excavation, garage doors, septic, tree)
- [—]Shops under $1M in annual revenue who don't yet have lead volume to justify multi-agent installs
- [—]Owners looking for a one-time consultant pitch or a marketing agency retainer — that's not what this is
“We're operators, not marketers. The pitch is a README. The math is in the diagnostic. Read both.”
FieldStack · REV. 2026.05 · Atlanta, GA
Find your six-figure leak in about 45 minutes.
Free diagnostic. No card. No sales call unless you ask. Save and resume any section by email. You walk away with the math whether or not you ever install an agent.
- [+]Diagnostic is free, no card, no obligation.
- [+]Setup + monthly only. No per-outcome fees, ever.
- [+]Cancel any agent with 30 days notice. Numbers and customer DB hand back on request.